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Maddox & Marie is an online children’s clothing boutique based in Dallas, Texas that provides a special collection of hand-selected items with new, on-trend styles added each season.
When Maddox & Marie’s Founder, Ashley Lopez, became a mom she found it frustrating shopping for kids’ clothes because everything seemed too cookie-cutter. So, Maddox & Marie was born from the idea that individual style starts early and we are committed to providing a variety of fashion-forward, high-quality clothing and accessories so your littles can explore their own unique originality.
Maddox & Marie
Fashion & Retail
Collaborating with Maddox & Marie we understood the goals for the brand which is to connect with parents who love their children and also support a great cause. Our challenge was how to resonate with the those who visit the website and not make it feel like a vending machine or just a catalog website.
We made sure to create a pleasurable experience for the online shopper providing the merchant full control on how to make modifications for any business alterations.
We made sure to design separately a mobile custom development for an easier conversion processing.
Part of a pleasant website experience is creating a rich approach to the buyers interactive experience. The focus it to help buyers easily find the products they are searching for which in turn increases conversions for our client. Strategy plays a major role in mapping out this process.